Businesses worldwide rely on data to enhance their daily operations but struggle to use it in its raw form.
According to Nucleus Research, businesses that invest in analytics tend to get a return on investment (ROI) of $13.01 on every dollar spent. Data visualization tools play a critical role in analytics by converting raw data into incredible visuals that are easy to comprehend by an organization’s stakeholders.
What is a Data Visualization Tool?
Even though data visualization is a general term, it can be used to refer to specific software that can process and convert data into a visual format including graphs, charts, tables, and much more. These visuals are a great way to disseminate information in an easy-to-digest format and communicate important information to a wide variety of stakeholders.
As a user, you need to choose a data visualization tool that is easy to use and provides you with the functionality that meets your requirements. Here are some options for some of the best data visualization tools available in 2022.
Tableau is the industry-leading data visualization tool known for its accuracy and features. It offers an advanced data analytics platform, as well as the option for processing big data for larger organizations.
Tableau can be used to create simple charts or more interactive visualizations and does not require an immediate subscription to use. It also lets you import data from other sources, such as spreadsheets — eliminating the need to copy data manually.
With room to create visualizations from a variety of options, Tableau is a strong pick for businesses both small and large.
ChartExpo is an interactive, easy-to-use data visualization tool that gives researchers, data analysts, marketers, and business professionals the option to create visualizations in a few clicks.
Like Tableau, it lets you import data from spreadsheets to create basic to advanced data visualizations like the Sankey Diagram, Likert Scale Chart, Pareto Chart, Comparison Charts, Sunburst Chart, and Scatter Plot.
It also lets you export your visuals in JPG or PNG format for use in business reports, dashboards, and data presentations.
Datapine is an all-in-one data visualization tool and business intelligence platform that is a good choice for generating classic charts and graphs. It is designed to be user-friendly and collaborative, with features ranging from the intuitive drag and drop interface to giving users multiple sharing options.
The tool does not require any technical skills to use and its user-friendly layout makes navigation a breeze and speeds up the process of visualizing data for business operations. It also allows for the use of adding data from multiple sources.
Visme is an advanced data visualization and analytics tool that goes beyond the typical way of data processing. It comes with a complete set of tools, including a graph maker and data widget library, that is a great choice for anyone looking to generate data visualization to communicate specific information.
In addition to its suite of data visualization tools, it gives users the freedom to take on additional projects such as generating proposals, reports, or any other types of presentation that involve bits of data — combining business intelligence with data visualization to produce output that can be easily comprehended.
Whatagraph is the go-to data visualization tool for digital marketers who need to develop highly interactive dashboards for clients and the market audience. The tool creates visuals by using integrations from different sources such as SEO, social media, and PPC marketing activities, to create visualizations that can be modified according to brand or marketing strategy.
It also comes with white label templates that give users the freedom to enhance engagement within the target market. Whatagraph analyses marketing data campaigns and other forms of data within the business environment to present insights that can be easily understood and applied in business operations.
Infogram is a versatile and friendly data visualization tool that comes with various options that are easy to integrate and use. Business operators prioritize using this tool since it does not come with any form of technicalities and includes a dashboard template library with multiple features that make data processing and presentation a breeze.
Visuals created using Infogram are straight to the point and are easy to understand without the need for further interpretation. It comes with more than 30 different types of charts that can be used while creating visuals. Infogram is an excellent choice for organizations that intend to analyze data to get the best out of their businesses.
Final Verdict
Using data visualization tools to process data makes it easier for teams to comprehend areas of focus as well as their target market. So feel free to use any of the aforementioned tools while
keep in mind things like ease of use and whether a tool has the features you need.